Tuesday, March 10, 2009

Juxtaposition

Definition:
Juxtaposition means placing things side-by-side.
In art this usually is done with the intention of bringing out a specific quality or creating an effect, particularly when two contrasting or opposing elements are used.
The viewer's attention is drawn to the similarities or differences between the elements.
*taken from about.com*
Basically, it means that solving a problem by using 2 elements.
For example, you want to create a war advertisement with the "We will rock you" song by Bon Jovi.
Is that crazy?
Yes, it is.
We need to be crazy to create a very creative idea.
However, it's not impossible.
For example, we will rock you down if you start a war can be used to combine this 2 element for Juxtaposition.

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